Choice Hotels Renews Agreement with Leonardo
Choice International Continues Successful Relationship with Leonardo for Management and Distribution of Visual Content for More than 6,300 Hotels Globally.
Toronto, ON, CA – May 20, 2014 – Leonardo Worldwide Corporation has been providing Choice Hotels International (NYSE: CHH) with enterprise-level digital asset management and distribution services for many years and will continue to do so under a renewed agreement. Choice will continue to utilize Leonardo’s VScape Digital Asset Management System solution to manage and distribute visual content to the VNetwork for its portfolio of more than 6,300 hotels globally.
“Our advanced technology and broad network ensure that Choice Hotels will continue to keep up with the demands for visual content among travel shoppers on thousands of channels, resulting in increased engagement and bookings for their properties,” says John McAuliffe, President, Leonardo.
Individual properties in the Choice Hotels family that subscribe to Leonardo’s premium VBrochure Online Merchandising System will continue to benefit from distributing supplemental media to the VNetwork and take advantage of additional visual storytelling opportunities.
Leonardo Worldwide Corporation is the travel industry’s trusted provider of technology solutions that help hotel chains, hotel properties and travel websites manage, syndicate and display visual content. Leonardo has been the leader in hotel media management and distribution for more than a decade with the largest multi-channel marketing network in the industry. Adoption of the company’s new and improved cloud-hosted media display solution continues to grow among top hotel chains and travel websites. Leonardo continues to grow its offering of hotel digital marketing tools that enable individual properties to enhance their visual presentations on their websites, social media and mobile devices. Learn more about Leonardo at www.leonardo.com.
About Choice Hotels
Choice Hotels International, Inc. franchises more than 6,300 hotels, representing more than 500,000 rooms, in the United States and more than 35 other countries and territories. As of March 31, 2014, 398 hotels, representing more than 30,000 rooms, were under construction, awaiting conversion or approved for development in the United States. Additionally, 95 hotels, representing approximately 8,900 rooms, were under construction, awaiting conversion or approved for development in more than 15 other countries and territories. The company’s Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands, as well as its Ascend Hotel Collection membership program, serve guests worldwide.
Additional corporate information can be found on the Choice Hotels International, Inc. web site, which may be accessed at www.choicehotels.com.