Leonardo Expands Agreement with Priceline.com
Global Online Travel Retailer to Connect to Leonardo Database for Hotel Visual Content
Toronto, Canada and Norwalk, Connecticut – August 26, 2014 – Priceline.com has opted for a direct connection with Leonardo for hotel visual content, taking advantage of Leonardo’s full content library and advanced AWS Cloudfront hosting services.
Under the agreement, Priceline.com subscribes to Leonardo’s MediaConnect product, providing access to content from over 100,000 GDS listed hotels. Priceline will also continue to support digital brochures for hotels subscribing to Leonardo’s VBrochure Online Merchandising System.
“By choosing a direct connection to Leonardo’s database of hotel visual content, Priceline.com will further enhance the experiences of their millions of customers with visually engaging hotel shopping experiences that lead to increased engagement and conversions. Leonardo’s cloud-based digital technology also ensures a seamless and enhanced user experience for hoteliers managing and consumers accessing hotel visual content on this leading travel website,” said Mark Charlinski, Leonardo’s VP, Syndication & Business Development.
“Having direct access to Leonardo’s extensive library of images will give Priceline the ability to enhance their current image content. We’re pleased to offer millions of travel shoppers researching and booking on Priceline.com with a more enhanced selection of hotel visual content,” said Mike Diliberto, Priceline.com’s Chief Information Officer.