Corporate booking channels and corporate self-booking tools have become the solution of choice for business travel shoppers. The potential to reach shoppers through these channels is as good as it will ever be.
In this two part guide aimed at accelerating your bookings with corporate travel shoppers, we talk about the value of being on these corporate channels and also at some tools that will help you tell your story in a way that will excite the imaginations of those looking to book.
Topics Covered In This Guide
Why Corporate Channels?
We talk about some of the key reasons you should have a strong presence on corporate channels and how you can take advantage of them.
Consider What Customers Want
When it comes to business travel shoppers, you need to know what convinces them to book at certain properties in order for you to reach them effectively.
How Vizlly Can Engage Business Travel Shoppers
Learn why Vizlly is an effective tool to increase direct bookings from this demographic.
Here’s An Excerpt From This Resource
If a potential customer sees two comparable hotels, with similar features and amenities, what’s going to make them choose you? A great shopping experience can be the key differentiator between getting that reservation and losing it.
Here are a couple of ways to make your hotel stand out next to the competition:
1. Instead of just standard room images, add panoramic images of your rooms – one that show off the things that matter to business travel shoppers. You can also include floor plans to help your visitors really visualize themselves in your rooms
2. Don’t just list your amenities – show them off! We’ve already established that business travel shoppers want a fitness room and a business center; why not offer virtual tours of each, or a short video demonstrating what each has to offer?