Meet Our Speakers
Travel Editor, 200rooms.com
Marketing Services Director, Lancaster House
VP Best Practices, Online Merchandising, Leonardo
The future is now. The text-only website of the 1990s have been replaced by visually driven websites that drive engagement.
Visuals are playing an increasingly critical role in the travel shopping experience and so it is the responsibility of hotel marketers to understand this change and react accordingly.
This webinar covers the shift to visual, how you can source content that turns into compelling stories and more.
Topics Covered In This Webinar
How Do I Source Content For My Website?
Travel Editor at 200rooms.com, Greg Oates, gives us a detailed action plan you can use to start finding content that resonates with travel shoppers.
How You Can Tell A Story With Photos & Videos
Learn to evoke emotions with the power of visuals that can create a story travel shoppers are looking for.
The Success Story Of The Lancaster House
We have Monica Goldstein, Director Of Marketing Services at Lancaster House, explain how she incorporated visual storytelling on her property’s website.