Webinar ( View All )

Clear-Cut Digital Marketing Strategies to Capture More Direct Bookings

Meet Our Speakers

Scott Yankton

President, Scott Yankton Consulting

Pam Levesque

General Manager, Blue Bay Inn

Darlene Rondeau

VP Best Practices, Online Merchandising, Leonardo


Learn easy and effective ways to get more bookings through the channel that yields the most revenue for you – your hotel website.

What are the most impactful ways to show off your property’s unique features? How do you steer travel shoppers to your booking engine instead of an OTA? What’s the best way to break out in this very competitive market?

Learning the answers to these questions and best practices from a high performance business builder and a successful hotel marketer will set you on the path to capturing more direct bookings.

Topics Covered In This Webinar

Direct Booking Best Practices

Tips on how to ensure your property’s website gives travel shoppers a seamless and responsive experience across multiple devices and on any channel.

Proven Solutions

The booking path is no longer linear. You must be present at every stage of the journey and that includes social media and mobile platforms.

Practical Insights

Hear advice from the Blue Bay Inn’s General Manager who shares the strategies she used to increase bookings on her property’s website by 18%.